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100 years of good advice
The SAQ’s 100th anniversary also means 100 years of passionate advisors. That’s why we gave the floor to Marika Milo, an advisor for the past 32 years. Find out what she loves about her job, the biggest change she’s seen in her career, her first time working remotely, and her best piece of advice!
Stay tuned, we'll present you more advisors this fall.
In the media
100 years of history on Historia
A documentary on the history of alcohol in Quebec, hosted by Francis Reddy, will air on Historia on Saturday September 4 at 9 p.m. Don't miss it!
For details visit Historia. Content available in French only.
French only
Celebrate with a
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1921 to 2021
Discover the SAQ's
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100 years of stories
Everything you need to know about our history.
A century of sharing
Catherine Dagenais, President and CEO of the SAQ, proudly evaluates the past year and presents her strategy for the future.
100 years
Everything you need to know about our history.
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Read moreIt's in our nature to share life's happy moments with our loved ones; we asked Josée di Stasio for her tips on how to welcome friends and family at home.
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Read moreHistorian and columnist Laurent Turcot tells all about 100 years of the SAQ through a web series of four videos. Watch all of them with a glass of your favourite cuvée.
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Read moreInterview with the viticulture pioneer of Québec. Christian Barthomeuf could have been a photographer, mechanic, producer, or even a goose breeder.
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Read moreThe alcoholic beverage market has changed a lot since the contraband era, which was ruled by the likes of Al Capone and cie. In Québec, these changes are in large part due to the creation of the Commission des liqueurs.
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Read moreAt the end of the 19th century, a temperance movement was born in the United States, in Canada, and even here in Québec. It was a very simple idea: limit, if not abolish, the sale and consumption of alcohol.
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Read moreThe 1960s and 70s were very fertile for Michelle Labrèche-Larouche, and we don’t just mean in her love life! The 82-year-old, who wrote about the 40 men in her life, takes a look back at those rampant years.
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Read moreHistory reveals that the relationship between women and alcohol had quite its ups and downs. Let’s go back in time and take a closer look at this evolution!
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Read moreCatherine Dagenais, President and CEO of the SAQ, proudly evaluates the past year and presents her strategy for the future.
In the media
Across Quebec, the press is celebrating our anniversary.
