Profiles

Our customers’ desire for discovery is matched only by our employees’ desire for learning. To ensure that the interaction between customers and employees is rewarding, the SAQ offers as much information as possible on the products to its employees through various training sessions.

Climate change is happening and is quite literally on everyone's lips. While the vineyards of the Old World are being affected, Quebec viticulture is also experiencing its surprising effects. What impacts will the climate crisis have on our wine? Experts and winemakers shed some light on the subject.

September and October is the perfect time to follow the Wine Route to enjoy a host of activities and seasonal celebrations. Here are a few suggestions of stops to add to your tour.

Navigating our wide product offer from around the world requires unparalleled customer service. in this podcast, three of our customer service experts reveal their secrets for keeping customers happy.

Rare are the regions whose name alone inspires pleasure and conviviality. Far from robust wines or wines made up by wood, here the cuvées express with authenticity the nuances of a unique vineyard. Welcome to Beaujolais, a terroir playground for a new generation of committed winegrowers.

If you like to take the roads less traveled both on vacation and at the table, a trip West to Washington could be just the thing. Discover the nature of the state through six wines and their pairings on the grill.

The wine-making business in Quebec is growing fast thanks to the know-how, determination and ingenuity of our local artisans. Join us with 2 local winemakers: Isabelle Lafont from Vignoble Les artisans du terroir and Daniel Lalande from the Rivière du Chêne vineyard and La Cantina vineyard as we discuss the Quebec wine industry.

The world of alcoholic beverages is constantly evolving and surfing on the wave of current trends. Some of them are here to stay, others leave as quickly as they arrived. Two experts present how trends are created and point out those that will come soon.

Austrian wines have their own personality thanks to their unique grape varieties and impressive drinkability. A can’t-miss destination for any foodie in search of originality. Discover an unparalleled vineyard, where quality and diversity rhyme with accessibility.

Locally and globally, the offer of certified organic products is increasingly vast. To discuss this topic, we brought together two specialists for an exchange on the evolution of the organic trend and eco-responsible products at the SAQ.

With more than half of its vineyard area certified for its sustainable development, California stands out in terms of eco-responsibility. Sonoma County is not only green but offers an incredible diversity of soils and grape varieties.

It takes a whole network so that a bottle of wine or spirits can travel the thousands of kilometers to make it to our store shelves. Three important links in the supply chain demystify how this works and the challenges they face.